Experience working with a diverse set of brands.
About Me
I’m Amer, a motivated UX designer with a strong passion for merging sports and technology. My journey began at the University of Michigan, where I earned both my Bachelor’s and Master’s degrees while actively engaging in sports media. This blend of education and experience has deepened my appreciation for storytelling and visual impact, and it fuels my drive to create user experiences that resonate with audiences, especially in the sports domain. I’m also an avid traveler, always eager to explore new places and cultures.
In my work, I focus on experience design and business strategy, honing my skills in design research, concept development, prototyping, and user testing. My goal has always been to align my team around a shared vision, ensuring that our products are thoughtfully crafted with clear purposes that meet the needs of our target audience. Whether collaborating on innovative projects or analyzing user feedback, I strive to create seamless and engaging experiences that enhance user satisfaction.
What am I like outside of work? I'm glad you asked.
A Play by Play Broadcaster
Growing up, people always told me I would say exactly what the broadcaster would say during sports games, and that passion for commentary stuck with me. While at the University of Michigan, I joined sports broadcasting clubs and got the chance to broadcast some of Michigan's biggest events, including the College Football Playoff, the Frozen Four, and March Madness.
Press & Interviews
